Supposedly, we’re exposed to 3,000 ads on a daily basis.
Programmatic advertising has an undeniably huge number of terms and acronyms associated with it. From RTB to DMP, it can make you feel like you will never get your head around it.
In 1900, John Watkins predicted the birth of the mobile phone, digital photography and television. Whilst these revolutionary claims came true, many others haven’t been blessed with such accurate foresight. This blog will reveal seven of these tech predictions that were excessively optimistic, misguided and positively wrong.