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Your Branding Toolkit

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Building an effective brand can be a challenge for businesses big and small, especially when the idea in itself is a confusing one. But it’s a challenge you need to address head on.

Building a great brand cannot happen overnight, so to give you a helping hand, we’ve put together all the website optimisation tools you’ll need to get started right here and create one that you're proud of.

This toolkit contains guides on:

  • 4 steps to creating a brand voice
  • How to build marketing consistency
  • Logo design 101
  • The importance of typography
  • Branding jargon demystified 
    

More resources

Beyond programmatic advertising
How to target the 5 ecommerce shopping modes
A retailer’s guide to digital customer experience
5 ways one-time gift shoppers into repeat customers
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