Optimising for Mobile Commerce

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Optimising for Mobile Commerce

With each passing year purporting to be the ‘year of the mobile’, we think it might finally be here. But although our smartphones live in the palm of our hands, conversion rates remain stagnantly low, and abandonment rates unduly high.

Here we’ll walk through what you can do to convert those already warm leads, allowing you to:

  • Devise the perfect mcommerce strategy to match your conversion goals
  • Get more emails read on mobile
  • Focus on user experience to reduce cart abandonment

More resources

Beyond programmatic advertising
How to target the 5 ecommerce shopping modes
A retailer’s guide to digital customer experience
5 ways one-time gift shoppers into repeat customers
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